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NHS VIP PROGRAM
EXPERIENCE NHS ON AN ENTIRELY DIFFERENT LEVEL
The NHS VIP Program is an invitation-only program for retail executives (buying, sourcing, R&D, quality assurance) across all categories in the retail industry who have high purchasing power. With so much to see and do at NHS, we’ve assembled a special guide to simplify your Show planning and provide information on the privileges available to you as an NHS VIP.
We look forward to seeing you at NHS 2026 taking place March 31-April 2 in Las Vegas. In the meantime, if you have any questions, please feel free to contact us at the information provided below. We are here to help and ensure that your experience is seamless and enjoyable.
⭐ MEMBER-ONLY PERKS
From early access to having a quiet space to recharge, enjoy breakfast and lunch it’s all about making your time at NHS more productive, comfortable, and enjoyable. Browse the full range of privileges available to NHS VIP Lounge
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General Attendee
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NHS VIP
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Access to the NHS VIP Lounge
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Retailer Review Program
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Lunch and access to NHS Party
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Private Meeting Room Space
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Private Badge Pickup & Badge Verification
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Dedicated Support to Assist You
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Featured Areas and Education Sessions in the Expo Hall
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AI-Powered Exhibitor Recommendations
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Discounted Hotel & Travel
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👥 MEMBERSHIP
The NHS VIP Program is a curated, invitation-based experience designed for senior brand and retail leaders who play a direct role in sourcing, private label, product development, and global manufacturing and buying decisions.
VIP participants receive prioritized access to curated experiences, private meeting environments, and tailored programming centered around sourcing strategy, private label growth, and bringing products to market faster and more profitably.
🔍 SNAPSHOT OF NHS VIP
The program is built to support deeper conversations, faster alignment across teams, and meaningful connections with global manufacturers, suppliers, and innovators from 40+ countries.
450+ EXHIBITING COMPANIES
From established brands to emerging startups, explore the next generation of products and solutions.
10+ EXPERT EDUCATION SESSIONS
The Expert Talks conference is a trusted source for professional advancement and actionable insights for every type of retail professional.
UNFORGETTABLE INDUSTRY EVENTS
Meet, mingle, and expand your professional network at events only found at NHS Concept to Commerce
THE RETAILER REVIEW PROGRAM
Retailer-Led Supplier Introductions
The Retailer Review Program provides a clear, efficient way for exhibitors to introduce their company to participating retailers while allowing retailers to review opportunities efficiently and on their own terms.
How it works:
How the Program Works:
Exhibitors submit company information through a dedicated on-site kiosk at NHS. Submissions are shared directly with retailer teams for review based on current needs, category priorities, and sourcing strategies.
There are no required meetings or commitments. Retailers determine if, when, and how follow-up occurs.
By participating in the Retailer Review Program you agree and acknowledge that NHS may include your company name and status as a Retailer Review Program participant in reasonable promotional materials related to NHS and the Retailer Review Program.
Participation in the Retailer Review Program does not guarantee meetings, follow-up, or commercial outcomes. All submissions are reviewed at the retailer’s discretion.
📝 APPLY FOR THE NHS VIP PROGRAM
Interested in applying for the NHS VIP Program? Please fill out the below form, Your information will remain confidential and used only for evaluation.
💭FREQUENTLY ASKED QUESTIONS
Get answers to all your questions about NHS Program.
Membership for the NHS VIP Program is competitive and limited to high-level buyers and sourcing/R&D executives who meet specific criteria. Membership is evaluated annually, and participants are required to reapply each year to confirm eligibility and maintain their status.
No, membership in the NHS VIP program is complimentary for qualified attendees.
Please click here to review the elite perks available to NHS members.
Complete the form on this page to apply. All applications are carefully reviewed for eligibility, and you’ll be notified of your status shortly after submission.
Once you submit your application, our team will carefully review it to determine eligibility. You will be notified via email of the outcome. If approved, the email will also include confirmation of your membership along with details on how to access your benefits.
We’re happy to assist with any questions you may have. Please contact Joelle Cohn, Industry Relations Manager, at [email protected]
📩 Contact Us
Have questions or need assistance? I’m here to help!
Joelle Cohn
Industry Relations Manager
NHS Concept to Commerce
[email protected]